Are you a writer? An author? An aspiring author?
In this podcast interview with Chandler Bolt (Founder and CEO of Self-Publishing School) and Gary Williams (Founder, Coach & Consultant of Better Future International) you’ll see how to apply your Myers-Briggs Personality Type to writing, publishing, and marketing books.
No matter your personality type, you can be a thoughtful writer, author, and even marketer of your book. (Yes, even the introverts of the world can be incredible markers, we’ll dig into that in this talk!)
Show Notes:
- [02:29] Gary explains the purpose and application of the Myers-Briggs Type Indicator.
- [04:02] There are eight different preferences that result in 16 different personality types.
- [04:45] Breaking down the preferences of extroversion and introversion.
- [07:40] Breaking down the preferences of sensing and intuition.
- [09:42] The ladder of abstraction and how it applies to personality types.
- [12:15] Breaking down the preferences of thinking and feeling.
- [15:15] Breaking down the preferences of judging and perceiving.
- [22:10] Discover your Myers-Briggs Personality Type here.
- [23:05] How different personality types play out in the book writing process.
- [26:50] How personality preferences play out in the book writing process.
- [31:52] Set a concrete deadline for your book and have an accountability partner.
- [35:50] Gary gives tips on marketing your self-published book, including limiting beliefs of introverts.
- [40:22] Common personality traits and habits of successful authors.
- [44:41] The ability to have open reflection and dialogue is a powerful tool for successful authors.

As a Purpose & Impact Coach, author, and founder of Better Future International. He helps changemakers design a purposeful next chapter—whether that’s growing an impact-driven business, writing a book, stepping into retirement, navigating a career shift, or reimagining what’s possible after a season of change.
As the bestselling author of Choose Your Best Life and a certified practitioner in personality and strengths-based frameworks, Gary blends mindset, human behavior, and practical strategy to help people focus on what matters most and create meaningful impact from the inside out.